EXPERIENCE. CUCCIO

ABOUT US

Welcome to Cuccio™

The beauty industry’s brand of choice for luxury spa products for hands, feet and body.

From our humble beginnings on the iconic Venice Beach boardwalk, Cuccio Naturale™ has stayed true to one mission: to create exceptional hand, foot, and body care products using the finest ingredients. Every detail—from our elegant packaging and signature aromas to our effective, spa-quality formulas—is designed to elevate your beauty routine.

Whether it’s a manicure, pedicure, or body treatment, Cuccio Naturale transforms everyday care into a luxurious sensory spa experience. Trusted by professionals and loved at home, our products deliver visible results while nurturing your skin with nature-inspired wellness.

Discover the art of hand, foot, and body beauty with Cuccio Naturale™—where quality meets indulgence.

As a beauty industry leader, the Cuccio™ brand is represented in a 120 countries worldwide, presenting a strong business opportunity that helps set the stage for the development of a firm foundation for you to thrive in, both personally and professionally. We have created a beautiful, high quality product line that helps you build your business with confidence, right from the start, making you feel great about your success and your future.

CELEBRATING 40 YEARS


Cuccio, founded in 1999 in California, is a globally recognized brand offering natural nail, hand, and foot care products. Inspired by Italian heritage and spa culture, Cuccio Naturale was the first line of its kind, blending luxury with efficacy. Today, the brand is trusted by top spas and salons worldwide for its high-performance formulas. Designed to enhance beauty and well-being, Cuccio continues to innovate while supporting beauty around the globe.

Behind the Brand

Founded by beauty industry pioneer Tony Cuccio, Cuccio Naturale was born from a passion for wellness, luxury, and Italian tradition.

Inspired by his Italian roots, Tony created Cuccio Naturale in 1999—the first natural hand, nail, and foot care line designed for professional results at home. His mission? To bring the spa experience into everyday self-care routines with products that combine nature, innovation, and beauty.

Today, Cuccio continues to reflect his vision: high-quality care, for those who want more from their beauty rituals.

Commitment to sustainability

and integrating eco-conscious practices into every aspect of our brand—from product formulation to packaging.

We’re committed every day to clean, ethical beauty. Our formulas are made with plant-based ingredients, purified micron-filtered water, and are cruelty-free and paraben-free—gentle for your skin and kind to the planet. We use recyclable packaging and follow sustainable practices at every step. Choosing Cuccio means supporting a brand that values purity, transparency, and environmental responsibility. Experience the harmony of nature and beauty with Cuccio Naturale™—your trusted source for luxury, sustainable skincare.

CUCCIO FAMILY BRANDS